Calcium
INCI: Calcium (mineral; multiple salts supplied)
Calcium is the most abundant mineral in the human body, essential for bone and teeth structure, muscle contraction, nerve transmission, and blood clotting. In gummy formats it is most commonly positioned for bone health, with ten EU-authorised health claims under Regulation 432/2012.
- Bone health
- Daily mineral
- Kids' essentials
At a glance
- Definition
- Calcium is the most abundant mineral in the human body, essential for bone and teeth structure, muscle contraction, nerve transmission, and blood clotting. In gummy formats it is most commonly positioned for bone health, with ten EU-authorised health claims under Regulation 432/2012.
- Authorised wording (summary)
- 3 authorised statements — see "US structure-function statements" below.
- Common positionings
- Bone health
- Daily multivitamins
- Kids' essentials
- Senior wellness
- Pregnancy support
- Format suitability
- Reviewed for gummies and sachets — confirmed per project.
Where this ingredient fits in the DAT Supply catalogue
Every format chip links through to its manufacturing hub and to the private-label catalogue for that format. The category chip routes to the matching vertical hub on the categories index.
- Vitamins & minerals
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What it is
Calcium is the most abundant mineral in the human body, essential for bone and teeth structure, muscle contraction, nerve transmission, and blood clotting. In gummy formats it is most commonly positioned for bone health, with ten EU-authorised health claims under Regulation 432/2012.
For private-label brands, calcium is a foundational mineral with well-characterised regulatory framework and broad consumer recognition. Calcium has high bulk per dose, making full-NRV gummy formats challenging. DAT recommends 100–200 mg per gummy with multi-piece daily serving instructions, OR sachet format for ranges marketing 'full daily calcium' per serving. Calcium carbonate gives the highest elemental yield per gram; citrate is better absorbed. Vegan / kosher / halal positioning depends on the selected raw material and supplier documentation — confirmed per project.
Why brands use Calcium
Calcium is one of the most familiar and commercially understood gummy minerals across EU and US markets. Pairs naturally with Vitamin D3 (essential for calcium absorption — EFSA-authorised pairing), with Vitamin K2 (MK-7) for bone health positioning, and with Magnesium for bone and muscle ranges.
reference-intake target reviewed per market: 800 mg. Calcium has high bulk per dose — gummies typically deliver 100–200 mg per serving (12.5–25% NRV) and direct consumers to multi-piece daily servings. EFSA-authorised claims trigger at ≥15% NRV (120 mg). Sachets deliver full NRV more readily. For pack-copy, DAT reviews wording per project against Reg. 1924/2006 and the authorised list under Reg. 432/2012.
Formats this ingredient is reviewed for
DAT Supply covers gummy, capsule, softgel, tablet, powder, oral strip, liquid drop, shot, jelly and pet formats. The list below reflects every format this ingredient is reviewed for — chips link through to the manufacturing hub for each format. Final compatibility, dose and matrix are confirmed per project.
Formulation notes
Verified formulation reference across the formats this ingredient is reviewed for — the Supported formats section lists every product format this active is approved for, and the per-format Considerations section below covers matrix-specific guidance. Final formulation, dose and on-pack copy are confirmed per project.
- Gummy fit
- Limited
- Heat stable
- Yes
- Soluble in matrix
- Yes
- Cost tier
- Low
Forms available
- Calcium carbonate (highest elemental content, gummy-friendly)
- Calcium citrate (better absorption, premium positioning)
- Calcium phosphate
Dosage reference
reference-intake target reviewed per market: 800 mg. Calcium has high bulk per dose — gummies typically deliver 100–200 mg per serving (12.5–25% NRV) and direct consumers to multi-piece daily servings. EFSA-authorised claims trigger at ≥15% NRV (120 mg). Sachets deliver full NRV more readily.
Taste & sensory
Calcium carbonate is chalky at high doses; citrate is more palatable. At typical gummy doses (100–200 mg per piece) flavour masking is straightforward with citrus or berry systems.
Manufacturing notes
Calcium has high bulk per dose, making full-NRV gummy formats challenging. DAT recommends 100–200 mg per gummy with multi-piece daily serving instructions, OR sachet format for ranges marketing 'full daily calcium' per serving. Calcium carbonate gives the highest elemental yield per gram; citrate is better absorbed. Vegan / kosher / halal positioning depends on the selected raw material and supplier documentation — confirmed per project.
Per-format formulation notes
Safe-baseline considerations for each format this ingredient is reviewed for. Final formulation, dose and on-pack copy are confirmed per project.
Gummies
- Taste masking and aroma load against the cooked-base flavour — confirmed per project.
- Heat exposure during cooking; coated or encapsulated forms may be required — confirmed per project.
- Matrix choice (pectin vs gelatin) and its effect on ingredient stability — confirmed per project.
- Per-gummy dose and serving count needed to hit the label claim — confirmed per project.
Sachets
- Powder flow and dose accuracy at single-serve sachet weights — confirmed per project.
- Barrier requirements (oxygen, moisture) for the active — confirmed per project.
- Reconstitution behaviour when the sachet is dosed into water — confirmed per project.
US structure-function statements
- Calcium supports strong bones and teethStructure-function (DSHEA)
- Calcium supports muscle functionStructure-function (DSHEA)
- Calcium supports nerve transmissionStructure-function (DSHEA)
Structure-function statements must appear with the FDA disclaimer in the same field of vision on the label. % Daily Value (DV) based on FDA 21 CFR 101.9.
Wording to avoid on pack copy
- No disease claims.
- Structure-function claims must be accompanied by the FDA disclaimer in the same field of vision on the label.
- No certification promises (vegan / kosher / halal / organic / non-GMO) on pack until per-project and per-batch supplier documentation is confirmed.
- No guaranteed shelf-life on pack until confirmed per project with stability data.
These statements have not been evaluated by the Food and Drug Administration. This product is not intended to diagnose, treat, cure, or prevent any disease. Daily Value (DV) for Calcium is 1300 mg under FDA 21 CFR 101.9.
These statements have not been evaluated by the Food and Drug Administration. This product is not intended to diagnose, treat, cure, or prevent any disease.
Studies & evidence
External peer-reviewed sources and regulatory opinions. Citations only — DAT does not endorse the publishers.
EFSA NDA Panel·EFSA Journal·2009
Tai V, Leung W, Grey A, Reid IR, Bolland MJ·BMJ·2015
European Commission·EUR-Lex·2012
Product concepts featuring Calcium
Private-label product concepts where Calcium appears in the formula. Each opens to a product brief and quote route.
Bone & Joint Gummies
Private label bone & joint gummies for supplement brands. Pectin-based, target-market reviewed manufacturing.
Kids Vitamin D Gummies
Private label kids vitamin d gummies for supplement brands. Pectin-based, target-market reviewed manufacturing.
Kids Vitamin D3 + K2 Gummies
Private label kids vitamin d3 + k2 gummies for supplement brands. Pectin-based, target-market reviewed manufacturing.
Kids Multivitamin Gummies
Gentle multivitamin gummy formulated for children aged 4+.
Synergies & conflicts
Pairs well with
Pairs naturally with Vitamin D3 (essential for calcium absorption — EFSA-authorised pairing), with Vitamin K2 (MK-7) for bone health positioning, and with Magnesium for bone and muscle ranges.
Care when combining with
Calcium competes with Iron and Zinc absorption at high simultaneous doses — disclose serving timing guidance on multi-mineral pack copy. Sustained high-dose calcium (>2000 mg/day) may cause kidney stones in susceptible individuals.
Adjacent reading
Pairings, resource guides and blog notes most often associated with Calcium on DAT Supply briefs.
Common pairings
Ingredients that frequently co-formulate with Calcium.
Develop a formula featuring Calcium
A ready white-label formula exists — open a product brief, or talk to our team to align the launch plan.